Table 1.
CRUZA evidence-based strategies (EBS) and sample materials
| EBS | Community guide definitionsa | Packaged into CRUZA Toolkit |
|---|---|---|
| Small media | Videos and printed materials such as letters, brochures, and newsletters | • Bookmarks • Parish bulletin inserts • Brochures • Tip sheets • Posters • Videos • Magnets |
| Group education | Presentations, lectures and other interactive formats conducted by health professionals or trained laypeople | • Guest speakers • Meet and learn • CRC Bingo |
| Client reminders | Written or telephone messages advising people that they are due for screening | • Birthday bulletin inserts • Birthday cards |
| One-to-one education | Delivery of information by health professionals, lay health advisors, or volunteers by telephone or in-person in medical or community settings | • Conversations after mass |
| Reducing structural barriers | Facilitating access by addressing non-economic burdens that make it difficult for people to access cancer screening (e.g., distance, time, language) | • Establish partnership with community health center • Volunteers for transportation and childcare |
aAdapted from Guide to Community Preventive Services. Cancer prevention and control: client-oriented interventions to increase breast, cervical, and colorectal cancer screening. www.thecommunityguide.org/cancer/screening/client-oriented/index.html