Table 3.

Alcohol advertisements on internet television programs – first week of July 2014 -- based on six reviewers.

Program	Total Number of Episodes Viewed	Total Ads for All Products	Number of Alcohol Ads	Average Alcohol Ads per Episode	Percentage of Ads for Alcohol (%)	Alcohol Brands Advertised
Two and a Half Men	30	562	0	0.0	0.0	None
Tosh.O	25	371	38	1.5	10.2	Coors, Coors Light, Corona, Heineken, Patron
1000 Ways to Die	30	461	74	2.5	16.1	Coors, Corona, Jim Beam, Maker’s Mark, Patron
Law and Order: SVU	30	723	2	0.1	0.3	Sauza
CSI	29	969	24	0.8	2.5	Johnny Appleseed (hard cider)
NCIS	28	860	10	0.4	1.2	Michelob Ultra
Man v. Food	22	119	0	0.0	0.0	None
Comedy Central Presents	30	483	57	1.9	11.8	Captain Morgan, Coors, Coors Light, Corona, Heineken, Jim Beam, Maker’s Mark, Patron
The Daily Show	30	528	103	3.4	19.5	Coors, Coors Light, Corona, Heineken, Jim Beam, Maker’s Mark, Patron
The Colbert Report	30	487	79	2.6	16.2	Captain Morgan, Coors, Coors Light, Corona, Heineken, Jim Beam, Maker’s Mark, Patron, Svedka
Ghost Adventures	21	128	0	0.0	0.0	None
Deadliest Warrior	30	615	73	2.4	11.9	Bud Light, Coors Light, Corona, Jim Beam, Maker’s Mark, Patron
TOTAL	335	6,306	460	1.4	7.3