Table 2.

Promax rotated factor loadings based on exploratory factor analysis of 49 items on parenting practices regarding television (TV) viewing in low-income Mexican American mothers of children 3-5 years of age (n=312).

		Factor
	Item How often do you........	Time Restriction	Behavioral Control	Instructive Practices	Co-viewing	Planful Restriction	Reactive Content Restriction	Commercial Endorsement
Time Restriction
1	set the amount of time that (CHILD)a can watch TV before s/he watches TV?	0.73	0.05	−0.01	0.01	−0.01	0.01	0.03
2	set a schedule of what times (CHILD) can watch TV?b	0.79	−0.02	0.02	0.06	−0.10	0.05	0.00
3	limit when (CHILD) can watch TV?	0.85	0.03	−0.10	0.03	0.08	−0.01	0.02
4	limit how much TV (CHILD) watches at one time?	0.82	0.06	0.06	−0.12	0.02	−0.01	−0.01
5	limit the amount of time you allow (CHILD) to watch TV overall?b	0.80	0.04	−0.05	−0.03	0.04	−0.02	0.01
Behavioral Control
6	reward (CHILD)'s good behavior with time watching TV?	0.14	−0.37	0.01	0.22	−0.01	0.07	−0.12
7	reward (CHILD)'s good behavior with a special TV program or movie?	0.11	−0.45	0.11	0.21	−0.03	0.03	−0.15
8	encourage (CHILD) to watch TV?	0.01	−0.49	0.15	0.01	−0.16	0.00	−0.09
9	encourage (CHILD) to watch TV so you can get things done?	−0.07	−0.60	−0.10	−0.01	0.07	0.02	0.02
10	encourage (CHILD) to watch TV to get him/her to sleep?	−0.08	−0.43	0.05	−0.01	0.07	0.06	0.08
11	encourage (CHILD) to watch TV to keep him/her calm?	−0.06	−0.71	−0.05	−0.11	−0.01	0.05	0.12
12	encourage (CHILD) to watch TV to keep him/her from bothering others?	0.04	−0.77	−0.09	−0.15	0.01	−0.07	−0.07
13	encourage (CHILD) to watch TV to keep him/her safe when inside?	−0.15	−0.59	−0.01	0.17	0.04	−0.01	−0.11
14	encourage (CHILD) to watch TV to keep him/her quiet?	−0.05	−0.81	−0.13	−0.18	0.03	0.00	0.15
15	encourage (CHILD) to watch TV to learn things?	0.05	−0.42	0.12	0.24	−0.06	0.06	0.05
Instructive Practices
16	try to help (CHILD) understand what s/he sees on TV?b	0.02	0.04	0.63	0.08	0.02	0.13	0.11
17	explain to (CHILD) the reasons why TV characters do what they do?	−0.06	0.08	0.89	−0.03	0.01	−0.02	0.06
18	point out why some things actors do are good?b	−0.02	0.00	0.80	0.03	−0.01	−0.02	−0.04
19	point out why some things actors do are bad?b	−0.11	0.06	0.74	0.02	0.13	0.00	0.05
20	explain the motivations of TV characters?b	0.02	0.01	0.80	−0.01	−0.04	−0.05	−0.11
21	explain what something on TV really means?b	0.07	0.06	0.82	−0.02	−0.05	−0.09	−0.05
Co-Viewing
22	watch TV with (CHILD)?	−0.07	0.10	−0.18	0.81	0.01	0.00	0.01
23	Watch your favorite TV show with (CHILD)?b	0.06	0.05	−0.07	0.54	−0.06	−0.04	0.03
24	watch TV with (CHILD) because you both like a show?b	0.13	0.01	−0.01	0.69	−0.09	−0.03	0.01
25	watch TV with (CHILD) because of a shared interest?b	0.07	0.01	−0.03	0.68	−0.02	−0.05	−0.02
26	watch TV with (CHILD) just for fun?b	−0.10	−0.05	0.03	0.57	0.02	−0.02	−0.03
27	watch TV with (CHILD) because s/he asked you to watch with him/her?	−0.11	−0.06	0.06	0.45	0.07	0.05	0.12
28	laugh with (CHILD) about things you see on TV together?b	−0.08	0.12	0.10	0.62	0.06	−0.05	−0.01
29	watch TV with (CHILD) just to be together?	−0.13	0.07	0.03	0.69	0.03	−0.03	−0.01
30	watch TV shows together as a family?	0.08	0.05	−0.02	0.56	−0.03	0.01	0.06
Planful Restriction
31	forbid (CHILD) from watching TV before bed?	0.01	−0.09	0.00	−0.05	0.49	−0.14	−0.05
32	limit how much TV (CHILD) watches before bed?	0.11	−0.04	−0.01	−0.10	0.70	−0.16	−0.01
33	limit what kinds of programs (CHILD) can watch before bed?	−0.04	−0.03	0.01	−0.02	0.90	−0.04	0.08
34	forbid (CHILD) from watching certain programs?b	0.02	0.04	0.00	0.06	0.66	0.11	−0.01
35	make sure you know the exact program (CHILD) is watching on TV?	−0.01	0.08	−0.06	0.15	0.41	0.10	−0.03
Reactive Content Restriction
36	tell (CHILD) to change the channel when s/he is watching a scene or program you think is inappropriate?	0.01	−0.02	−0.03	−0.03	−0.01	0.72	−0.07
37	tell (CHILD) to turn off the TV if s/he is watching an inappropriate scene or program on TV?b	0.02	−0.01	−0.07	−0.05	−0.07	0.96	0.01
38	tell (CHILD) to look away or close his/her eyes if an inappropriate scene is on TV?	−0.06	−0.02	0.07	−0.08	0.02	0.60	0.02
Commercial Endorsement
39	tell (CHILD) you will buy him/her a food or drink that he/she asked for after seeing it on a TV commercial?	0.02	−0.05	−0.04	0.06	0.06	−0.03	0.91
40	buy the foods or drinks that (CHILD) requests from the TV commercials?	0.03	−0.10	0.04	0.01	−0.02	0.01	0.77
Not loading on any factor
41	have (CHILD) watch TV during meals?	0.12	−0.15	0.03	−0.01	−0.07	−0.06	0.11
42	have (CHILD) eat in between meals when s/he is watching TV ?	0.00	−0.26	0.06	0.11	0.02	−0.11	0.09
43	try to limit the amount of commercials (CHILD) sees?	0.27	−0.03	0.00	0.06	0.18	−0.05	−0.03
44	say something to (CHILD) about how good or tasty the food or drinks on TV commercials look?	0.13	−0.16	0.16	0.00	0.00	0.01	0.20
45	say something to (CHILD) about how bad the food or drinks on TV commercials look?	0.22	−0.09	0.22	−0.10	0.06	−0.07	−0.03
46	punish (CHILD) for bad behavior by limiting TV?	0.07	−0.21	0.05	0.01	0.07	−0.01	−0.10
47	tell (CHILD) which programs may be watched before he/she watches TV?b	0.14	0.02	0.08	0.05	0.33	0.26	−0.07
48	keep track of how much time (CHILD)has watched TV in a day?	0.31	0.13	0.04	0.02	0.17	0.14	0.03
49	watch a TV program you like with (CHILD) playing next to you or in the same room?	0.06	0.03	0.15	0.29	−0.06	0.03	0.07

^aCHILD = focal CHILD's name

^bIndicates item is similar to or the same as an item from Valkenburg scale.⁷