Table Box 2  .

Re‐branding existing activities as patient‐centred care

‘I always try to make sure they (patients) understand what is being said to them’

Medical teacher and consultant

‘A lot of marks go on how they (medical students) interacted … how they extracted the information’

Medical school dean

‘Patient‐centredness is about the outcomes of care, the humanity of care, the quality of care, the patient's experience – all those things that matter to patients’

CHI Officer

‘Quite a lot of college business is not something that desperately needs a lay perspective’

Senior officer of a Royal College

‘We would involve patients in drawing up our guidelines’

Senior officer of a Royal College