Table 2.

Bivariate relationships between sociodemographic characteristics and information seeking and scanning

	Information seeking (N = 2,529)					Information scanning (N = 2,529)
Predictor	OR	95% CI			p	b	95% CI			p
Age	1.0	1.0	-	1.0	.12	0.0	0.0	-	0.0	.80
Female	1.8	1.4	-	2.2	.0001	0.2	0.1	-	0.2	.0005
Education
Less than 12 years	0.2	0.1	-	0.4	.0001	0.1	−0.1	-	0.3	.34
12 years or high school degree	0.4	0.3	-	0.6	.18	−0.1	−0.2	-	0.1	.30
Vo-Tech or some college	0.6	0.5	-	0.8	.01	0.0	−0.1	-	0.1	.91
College graduate or more	Ref					Ref
Non-White Race	0.7	0.5	-	1.0	.03	0.3	0.2	-	0.4	.0001
Rural Geographic Residence	1.1	0.8	-	1.6	.58	−0.1	−0.2	-	0.0	.08