Table 1.
Demographics of study participants.
| Measure | Participants (n = 50) |
|---|---|
| Mean Age (SD) | 32.2 (23 – 42) |
| First Time mother, n (%) | |
| Yes | 33 (66.0) |
| No | 17 (34.0) |
| Number of previous children, n (%): | |
| 0 | 34 (68.0) |
| 1 | 11 (22.0) |
| 2 | 3 (6.0) |
| 3 | 2 (4.0) |
| Relationship Status, n (%): | |
| Married or common-law | 48 (96.0) |
| Dating | 0 (0.0) |
| Divorced/Separated | 0 (0.0) |
| Single | 1 (2.0) |
| Unanswered | 1 (2.0) |
| I will seek health care for my child(ren) from the following sources, n(%): ** Family Doctor | 41 (82.0) |
| Pediatrician | 18 (36.0) |
| Nurse Practitioner | 9 (18.0) |
| Complementary and Alternative Medicine Provider | 6 (12.0) |
| My highest education level attained, n (%) | |
| <High School | 0 (0.0) |
| High School | 1 (2.0) |
| Some post-secondary | 2 (4.0) |
| Community college/ technical school diploma | 7 (14.0) |
| Undergraduate Degree | 20 (40.0) |
| Graduate Degree | 20 (40.0) |
| My Current Occupation Status**, n (%) | |
| Not employed outside of the home | 6 (12.0) |
| Student | 1 (2.0) |
| Employed Part-time | 4 (8.0) |
| Employed Full-time | 36 (72.0) |
| Self employed | 2 (4.0) |
| Maternity Leave | 3 (6.0) |
| Smartphone, n (%) | |
| Apple iPhone | 34 (68.0) |
| Android | 13 (26.0) |
| Other | 3 (6.0) |
| How many apps do you have on your smartphone? n (%) | |
| Less than 10 | 8 (16.0) |
| Between 10 and 20 | 30 (60.0) |
| More than 20 | 12 (24.0) |
| How many of your smartphone apps are related to pregnancy or child care? n (%) | |
| Less than 10 | 39 (78.0) |
| Between 10 and 20 | 10 (20.0) |
| More than 20 | 1 (2.0) |
| In the last year, have you made a purchase online in the amount of (select all that apply) n (%) | |
| Less than $10 | 11 (22.0) |
| Between $10-$100 | 19 (38.0) |
| More than $100 | 29 (58.0) |
| How many times a day do you check your smartphone? n (%) | |
| Every 5 minutes | 0 (0.0) |
| Every 15–20 minutes | 14 (28.0) |
| Hourly | 20 (40.0) |
| Every 2–3 hours | 13 (26.0) |
| Daily | 3 (6.0) |