Table 1. Reliability and correlation between six color emotion ratings.
Reliabilities (correlation coefficient between the first and second ratings) for six emotions were all significant (p < .001). In a correlation between six color emotion ratings, shaded cells indicate that no statistically significance were detected. The others were all significant (p < .01).
Group | Emotion | Reliability | Correlation between six color emotion ratings | ||||
---|---|---|---|---|---|---|---|
Fresh–stale | Soft–hard | Like–dislike | Cool–warm | Light–heavy | |||
Men | Clean–dirty | 0.79 | 0.97 | 0.88 | 0.91 | −0.16 | 0.90 |
Fresh–stale | 0.72 | 0.84 | 0.91 | −0.25 | 0.85 | ||
Soft–hard | 0.68 | 0.70 | −0.30 | 0.96 | |||
Like–dislike | 0.64 | −0.07 | 0.74 | ||||
Cool–warm | 0.75 | −0.13 | |||||
Light–heavy | 0.71 | ||||||
Women | Clean–dirty | 0.84 | 0.96 | 0.22 | 0.87 | 0.08 | 0.86 |
Fresh–stale | 0.79 | 0.07 | 0.84 | 0.01 | 0.77 | ||
Soft–hard | 0.63 | 0.20 | −0.28 | 0.56 | |||
Like–dislike | 0.80 | 0.13 | 0.71 | ||||
Cool–warm | 0.78 | 0.09 | |||||
Light–heavy | 0.84 | ||||||
Red-green defects | Clean–dirty | 0.78 | 0.96 | 0.91 | 0.90 | −0.10 | 0.92 |
Fresh–stale | 0.69 | 0.86 | 0.92 | −0.15 | 0.86 | ||
Soft–hard | 0.71 | 0.75 | −0.15 | 0.95 | |||
Like–dislike | 0.75 | −0.19 | 0.81 | ||||
Cool–warm | 0.75 | −0.09 | |||||
Light–heavy | 0.72 |