Table 1.
List of search terms entered into search engines to assess what information is returned when Australian healthcare consumers search for generic immunisation information
| Primary generic search term | List of related search terms returned by Google Trends | Final selected list of generic search terms examined |
|---|---|---|
| Vaccine | Vaccination | Vaccine |
| Vaccine side effects | Vaccine side effects | |
| Vaccination | Vaccination Australia | Vaccination |
| Vaccine | Vaccination Australia | |
| Vaccination schedule | Vaccination schedule | |
| Vaccinations | Australian Vaccination | |
| Australian Vaccination | Immunisation | |
| Immunisation | Immunisation schedule | |
| Immunisation | Immunisation schedule | Immunisation Australia |
| Immunisation Australia | Australian Immunisation | |
| Australian Immunisation | Immunisation Handbook | |
| Immunisation Handbook | Child immunisation | |
| Child immunisation | Childhood immunisation | |
| Vaccination | Baby immunisation | |
| Childhood immunisation | ||
| Baby immunisation |