Table 2.

Physician Roles and Activities

Major Roles (no. of programs)	Key Activities
Member of interdisciplinary care teams (11)	Acts as a source of clinical expertise; guides care planning; liaises with care coordinators and lay health workers
Referral source for programs (16)	Targets, identifies, and refers patients to programs; spreads awareness of programs to patients and other providers
Innovation champion who can influence institutional culture (14)	Serves as innovation and program architect; sets program priorities; provides guidance to staff to ensure fidelity; connects with peers both internal and external to the program to market and promote the program and explain its purpose