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. 2016 Nov 10;37(5):469–474. doi: 10.1038/jp.2016.198

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Overview of advocacy and awareness-raising activities to strengthen HMB systems. MBFI+ (Mother-Baby Friendly Initiative Plus) is a PATH-developed HMB model. It builds on the UNICEF MBFI approach with the added ‘Plus' to incorporate HMB as part of a comprehensive package of breastfeeding support services.