Table 3.
Effect of Socio-Economic Context on Condom Sales and CYP Among Social Marketing Programs Managed Through the Manufacturer's Model (Random-Effects Regression GLS Coefficients)
| Per Capita Condom Sales | OC Sales | |
| Markets Two or More Products | .078 | -.015* |
| Program Maturity | ||
| 1–3 (ref) | ||
| 4–6 | -.018 | .003 |
| 7+ | -.069 | .007 |
| Time Period | ||
| <1994 (ref) | ||
| 1995–2001 | .099 | .007 |
| Population (in 10 millions) | -.012*** | -.002 |
| Percent Urban | .001 | -.000 |
| Per Capita Gross National Income | -.111** | .015** |
| Phone mainlines per 1,000 | .001** | -.000 |
| Constant | .278** | .030 |
| R Square | .384 | .185 |
| Number of Program-Years | 54 | 55 |
| Number of Countries Included | 9 | 12 |
*** p < .01; ** p < .05; * p < .10