(A) A central arrow cue appeared at the beginning of each trial to indicate which side (left or right) the subject should covertly attend to for subsequent target detection. Two discs were then presented simultaneously in the left and right visual fields for 5 seconds, during which time subjects were instructed to detect the appearance of a target square within the discs by pressing 1 of 2 response keys at the end of each trial. The target occurred at a random time so that subjects had to maintain their attention on the discs. Across trials, the contrast of the target square relative to the momentary disc luminance was adjusted to maintain 80% detection performance. For 100% cue validity (Experiment 1), the target only appeared in the cued disc; for 75% cue validity (Experiment 2), the target appeared in the cued disc 75% of the time and in the uncued disc 25% of the time. (B) The luminance of the 2 discs was independently and randomly modulated throughout the trial, resulting in 2 independent 5 s random temporal sequences (example sequences are shown; top: attended visual stimulus luminance sequence, bottom: unattended visual stimulus luminance sequence). At the same time, electroencephalography (EEG) responses were recorded. (C) The TRF approach was used to calculate the impulse brain response for the attended (top, att) and unattended (bottom, unatt) visual sequences. TRF characterizes the brain response to a unit increase in luminance in a stimulus sequence, with the time axis representing the latency after each transient unit. Note that the att TRF and unatt TRF were derived from the same EEG responses but were separated based on the corresponding stimulus luminance sequence (see panel B).