Table 1.
Sample tweets from each political topic, separated by ideology
Topic | Mean ideology of retweeters | Twitter message |
Gun control | Conservative | America needs to Arm itself. Stand and Fight for Your Second Amendment Rights. We are literally in a War Zone. Carry and get Trained. |
Liberal | Thanks to greed, the republication leadership & the #NRA – No one is safe #SanBernadino #gunsense #guns #morningjoe | |
Same-sex marriage | Conservative | Gay marriage is a diabolical, evil lie aimed at destroying our nation #o4a #news #marriage |
Liberal | New Mormon Policy Bans Children Of Same-Sex Parents-this church wants to punish children? Are you kidding me?!? Shame | |
Climate change | Conservative | Leftists take ‘global warming’ based on bad science as faith and act on it, but proven voter fraud is just racism #tcot #teaparty |
Liberal | Fighting #climatechange is fighting hunger. Put your #eyesonParis for a fair climate deal. |
Examples of tweets containing at least one moral-emotional word that were retweeted largely by liberals or conservatives. Moral-emotional words are in bold.