Table 1. Content and user characteristics of the datasets.
Marketing | Non-marketing | |
---|---|---|
E-cig flavors | 25472 | 4612 |
Harm reduction | 19 | 2256 |
Smokefree aspect | 553 | 3201 |
Smoking cessation | 6363 | 22421 |
Contain “FDA” | 204 | 18297 |
| ||
Number of unique users | 66,957 | 231,982 |
User handles containing e-cig terms | 4777 (7.1 %) | 3859 (1.7 %) |
Avg. # tweets per user | 6.81 (σ = 197) | 2.44 (σ = 84) |