Table 2.
Relative1 sales of healthier2 kids’ meals sold for two full-service restaurants and two quick-service restaurants implementing a pilot intervention promoting healthier kids’ meals3
| Restaurant | Baseline | Month 1 | Month 2 | |
|---|---|---|---|---|
| Full Service | FSR1 | 5.0% | 9.2% | 6.9% |
| Restaurant (FSR) | FSR2 | 4.9% | 7.0% | 5.5% |
| Total (FSR1 & FSR2) | 5.0% | 8.3%* | 6.4% | |
| Quick Service Restaurant (QSR): Entrees | QSR1 | 28.2% | 26.1% | 26.0% |
| QSR2 | 26.8% | 24.1% | 25.9% | |
| Total (QSR1 & QSR2) | 27.5% | 25.2%* | 25.9%* |
Relative sales are shown as percentages representing the number of healthier kids’ meals sold divided by the total number of kids’ meals sold at each time point. For FSRs, these percentages are over a total of 2,593, 2,532, and 2,568 kids’ meal orders at baseline, Month 1, and Month 2, respectively. For QSRs, these percentages are over a total of 880, 1,014, and 1,077 kids’ meals orders at baseline, Month 1, and Month 2, respectively.
According to the National Restaurant Association’s Kids LiveWell program
FSR sales include bundled kids’ meals (entrees with side dishes); QSR sales include entrees as proxies for kids’ meal sales.
Asterisks indicate that relative percentages are significantly different from baseline (p<.05). These comparisons were conducted for each segment (FSRs overall, QSRs overall).