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Process evaluation.
| Assessment measure | Social media intervention group, mean (SD) | Website control group, mean (SD) | Pa | Mean difference | 95% CI |
| Online experience score | 3.86 (0.49) | 3.58 (0.51) | <.001 | 0.27 | 0.13-0.41 |
| Online-visiting frequency | 3.53 (0.81) | 2.47 (0.90) | <.001 | 1.06 | 0.82-1.30 |
aIndependent t tests between intervention and control groups.
