Table 2.

Potential annual market share of traditional rice varieties for different Filipino dishes and occasions.

Occasion	Estimated number of occasions annuallya	Relative frequency of occasion per year (%)b	Dish	Relative frequency of dish (%)b	Suitability of traditional rice varieties (%)b	Potential annual market share of traditional rice varieties by dish (%)	Potential annual market share of traditional rice varieties by occasion (%)
Breakfast	156	9.6	Silog meals	75.0	50.0	3.6	4.8
			Congee/ Porridge	25.0	50.0	1.2
AM & PM snacks	730	44.8	Rice delicacies	25.0	50.0	5.6	5.6
			Rice noodles	75.0	0.0	0.0
Lunch & dinner	730	44.8	Braised meat	50.0	100.0	22.4	35.8
			Risotto	10.0	100.0	4.5
			Roasted chicken	40.0	50.0	9.0
Other special occasions	12	0.7	Paella	25.0	100.0	0.2	0.3
			Lechón	50.0	0.0	0.0
			Rice cakes	25.0	50.0	0.1
Christmas & New Year	2	0.1	Arroz a la Valenciana	33.0	100.0	0.0	0.1
			Stuffed meat dishes	33.0	100.0	0.0
			Sticky rice cakes	33.0	50.0	0.0
Total	1630	100.0			potential total market share:		46.6

^aEstimates obtained during the expert elicitation workshop.

^bFrom Table 1.