Table 7.

Demographic predictors of perceived social norms of e-cigarette and smokeless tobacco use (unstandardized b, 95% CI)

	E-Cigarettes (N=263)
Predictor	Bivariate Analyses	Multivariable Analyses
Age (26+ referent)	0.09, −0.27–0.44	0.10, −0.28–0.47
Race (white referent)	−0.70, −1.03–(−0.36)	−0.61, −0.97–(−0.25)
Sex (male referent)	0.16, −0.14–0.46	0.12, −0.18–0.41
Education (Bachelor’s+ referent)
High school or less	−0.18, −0.56–0.24	−0.004, −0.46−0.45
Some college	0.19, −0.26–0.63	0.16, −0.29–0.60
Income ($20K+ referent)	−0.26, −0.56–0.04	−0.11, −0.46–0.24
	Smokeless Tobacco (N=252)
Predictor	Bivariate Analyses	Multivariable Analyses
Age (26+ referent)	0.11, −0.32–0.54	0.01, −0.44–0.45
Race (white referent)	−0.01, −0.42–0.40	−0.21, −0.65–0.22
Sex (male referent)	0.17, −0.17–0.52	0.17, −0.17–0.52
Education (Bachelor’s+ referent)
High school or less	0.60, 0.12–1.09	0.60, 0.06–1.13
Some college	0.15, −0.36–0.66	0.12, −0.39–0.64
Income ($20K+ referent)	0.31, −0.04–0.66	0.11, −0.30–0.52

Note. Multivariable linear regression models included age, race, gender, education, and income as predictors. Bolded text indicates p < .05.