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. 2017 Apr 18;20(9):1548–1556. doi: 10.1017/S1368980017000520

Table 3.

Risk ratios (RR) for pre-school children’s consumption of McDonald’s, Subway or Wendy’s (MSW) in past 7 d, Manchester and Nashua, NH, USA, April–December 2013

Unadjusted RR 95 % CI Adjusted* RR 95 % CI Adjusted RR 95 % CI
MSW consumption by level of child-targeted MSW commercial (ad) exposure
MSW ad exposure
None Ref. Ref. Ref.
Low 1·28 0·89, 1·84 1·25 0·89, 1·78 1·19 0·83, 1·70
Moderate 1·34 1·15, 1·57 1·31 1·12, 1·53 1·25 1·15, 1·36
High 1·31 1·21, 1·43 1·26 1·13, 1·41 1·19 1·07, 1·32
McDonald’s consumption by level of child-targeted McDonald’s ad exposure
McDonald’s ad exposure
None Ref. Ref. Ref.
Low 1·16 0·84, 1·60 1·16 0·84, 1·60 1·09 0·79, 1·50
Moderate 1·40 1·18, 1·67 1·38 1·17, 1·62 1·28 1·05, 1·56
High 1·43 1·16, 1·76 1·38 1·09, 1·76 1·33 1·06, 1·67

Ref., reference category.

Significant results are indicated in bold font.

*

Adjusted for child gender, age, race, other screen time, household income and parent education.

Adjusted for child gender, age, race, other screen time, household income and parent education plus parent fast-food consumption.

HHS Vulnerability Disclosure