Table 5. Places of purchase, overall and by citya,b,c.
| Europe | Italy | Milan | Venice | Rome | Catania | |||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| n | % | n | % | n | % | n | % | n | % | n | % | |
| Health/herbal shop | 1537 | 53.5 | 271 | 65.0 | 76 | 65.5 | 74 | 73.3 | 61 | 62.2 | 60 | 58.8 |
| Pharmacy | 781 | 27.2 | 99 | 23.7 | 28 | 24.1 | 13 | 12.9 | 24 | 24.5 | 34 | 33.3 |
| Supermarket/grocery store | 379 | 13.2 | 33 | 7.9 | 3 | 2.6 | 7 | 6.9 | 12 | 12.2 | 11 | 10.8 |
| Internet | 197 | 6.9 | 13 | 3.1 | 4 | 3.4 | 3 | 3.0 | 1 | 1.0 | 5 | 4.9 |
| Other | 186 | 6.5 | 10 | 2.4 | 5 | 4.3 | 1 | 1.0 | 2 | 2.0 | 2 | 2.0 |
| Friends/relatives | 29 | 1.0 | 5 | 1.2 | 4 | 3.4 | 1 | 1.0 | 0 | 0 | 0 | 0 |
| Uncertain | 192 | 6.7 | 5 | 1.2 | 0 | 0 | 1 | 1.0 | 3 | 3.1 | 1 | 1.0 |
| Gym | 36 | 1.3 | 3 | 0.72 | 2 | 1.7 | 1 | 1.0 | 0 | 0 | 0 | 0 |
| Total PFS used | n = 2874 | n = 417 | n = 116 | n = 101 | n = 98 | n = 102 | ||||||
agrey cells indicate the three most reported places of purchase
bthe consumer could indicate several places of purchase for each PFS; percentages are referred to the total PFS used
cplaces of purchase are listed according to the decreasing order of reply coming from the Italian respondents