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. 2018 Jan 4;6(1):e3. doi: 10.2196/mhealth.7626

Table 4.

Sample text from privacy policies with highest reading grade level (top 5).

App name Word count Reading grade level Sample text from privacy policy
Disney Build It: Frozen 2880 17.07 “We collect...Usage, viewing and technical data, including your device identifier or IP address, when you visit our sites...or open emails we send.”



“We acquire information from other trusted sources...”
Subway Surfers 1272 15.97 “We log information about your use of the App...”



“...if you log into the App using a third-party site or platform such as Facebook, we may access information about you from that site or platform...”



“We may allow third parties to serve contextual advertisements and provide analytics services in connection with the App. These entities may use various identifiers to collect information...”
Nova Launcher Prime 1487 15.60 “Information collected automatically from this Application (or third party services employed in this Application), which can include: the IP addresses or domain names of the computers utilized by the Users who use this Application...the country of origin...”
WhatsApp 2701 15.53 “WhatsApp will periodically access your address book or contact list on your mobile phone...”



“WhatsApp uses both session cookies and persistent cookies. A persistent cookie remains after you close your browser...”
Monument Valley 984 15.50 “For operation and maintenance purposes, this Application and any third party services may collect files that record interaction with this Application (System Logs) or use for this purpose other Personal Data (such as IP Address).”



“This Application does not support “Do Not Track” requests.”