Table 1.
National survey sample characteristics compared with U.S. Census Bureau data
| DTS weighted sample | U.S. Census (aged 18+) | |
|---|---|---|
| Female | 51.0% | 51.3% |
| White | 68.1% | 67.2% |
| Black or African-American | 12.8% | 12.8% |
| Asian | 2.1% | 6.2% |
| Hispanic or Latino | 15.4% | 15.0% |
| Reside in rural counties | 13.5% | 14.4% |
| Median household annual income | $60,000–$89,999 | $53,889 |
| Unemployment rate | 5.0% | 4.9% |
Notes: The Daily Tracking Survey (DTS) N = 68,539. U.S. Census statistics are all for 2015 and extracted from: https://factfinder.census.gov/faces/tableservices/jsf/pages/productview.xhtml?pid=PEP_2016_PEPASR5H&prodType=table, accessed on August 1, 2017. The unemployment reference statistic was extracted from U.S. Bureau of Labor Statistics data for July–September 2016, available at: https://data.bls.gov/timeseries/LNS14000000, accessed on August 1, 2017. The median annual income is presented as a range because the DTS queried on income as a categorical variable; respondents were asked to describe annual income in relationship to ranges rather than to give an actual value.