Table 1. Feasible adult-oriented policies and programmes implementable at city level dependent on jurisdictional responsibilities, with evidence of impact and opportunity for city implementation.
| Policy measure | Evidence of impact | Opportunity for city implementation |
|---|---|---|
| Pricing policies | ||
| Alcohol taxes | Effective
Systematic reviews and meta-analyses find that increases in the price and taxation of alcohol reduce consumption and alcohol-related harm for all groups of drinkers, and in high, middle and low-income countries ( Anderson et al., 2009; Dhalwani, 2011; Elder et al., 2010; Fogarty, 2008; Gallet, 2007; Sornpaisarn et al., 2013; Wagenaar et al., 2009; Wagenaar et al., 2010; Xu & Chaloupka, 2011). |
Many cities have opportunity to set alcohol
beverage sales taxes, which can bring in municipal revenues ( KPMG LLP, 2016). |
| Access policies | ||
| Outlet density | Effective
Systematic reviews ( Bryden et al., 2012; Campbell et al., 2009; Gmel et al., 2016; Holmes et al., 2014; Livingston et al., 2007; Popova et al., 2009) and individual studies ( Fone et al., 2016; Morrison et al., 2016; Richardson et al., 2015) find that greater alcohol outlet density is associated with increased alcohol consumption and harms, including injuries, violence and crime. |
Licensing of alcohol sales outlets allows local
governments to control where alcohol is sold to the public, with restrictions on density related to less crime ( de Vocht et al., 2016). |
| Days and hours of sale | Effective
Systematic reviews find that days and hours of sale are related to alcohol consumption and harms ( Hahn et al., 2010; Middleton et al., 2010; Wilkinson et al., 2016). Individual studies find that restrictions on hours of sale reduce harm ( Duailibi et al., 2007; Kypri et al., 2014; Rossow & Norström, 2011). |
Licensing of alcohol sales outlets allows local
governments to control when alcohol is sold to the public, with restrictions on hours of sale related to less harm ( de Vocht et al., 2016; Wittman, 2016a; Wittman, 2016b). |
| Bar policies | ||
| Training of bar staff,
responsible serving practices, security staff in bars and safety- oriented design of the premise |
Mixed effectiveness
A systematic review found limited impact unless backed-up by police enforcement and licence inspectors ( Ker & Chinnock, 2008). |
Drinking environments can be foci of alcohol-
related harms ( Hughes & Bellis, 2012). Ongoing enforcement is the required ingredient to reduce harm in drinking environments ( Brännström et al., 2016; Florence et al., 2011; Månsdotter et al., 2007; Wallin et al., 2001; Warpenius et al., 2010; Trolldal et al., 2013). |
| Advertising policies | ||
| Volume of advertising | Effective
Systematic reviews find associations between volume of advertising exposure and alcohol-related consumption and harm ( Bryden et al., 2012; Booth et al., 2008; Gallet, 2007; Stautz et al., 2016). |
Cities have the opportunity of restricting
advertising, including billboards, in the public places that they own or through the public services, such as transportation, that they provide ( Fullwood et al., 2016; Swensen, 2016). |
| Drink-drive restrictions | ||
| Sobriety checkpoints
and unrestrictive (random) breath testing |
Effective
Systematic reviews and meta-analyses find that both introducing and expanding sobriety checkpoints and random breath testing result in reduced alcohol-related injuries and fatalities ( Bergen et al., 2014; Erke et al., 2009; Shults et al., 2001), enhanced with mass-media campaigns ( Elder et al., 2004; Yadav & Kobayashi, 2015). |
Cities have the opportunity to step-up sobriety
checkpoints and random breath testing ( Voas, 2008). |
| Designated driver
campaigns |
Ineffective
A systematic review did not find evidence for designated driver programmes in reducing the prevalence of people drink driving or being a passenger with a drink driver ( Ditter et al., 2005) |
Whist a seemingly attractive approach, there
is insufficient evidence to warrant widespread investment in designated driver campaigns. |
| Screening, advice and treatment | ||
| Digital interventions | Effective
A systematic review found that digital interventions were just as effective as face-to-face interventions in reducing alcohol consumption and related harm ( Beyer et al., 2015; Kaner et al., 2015). |
Off-the-shelf applications can be deployed at city
level ( Crane et al., 2015; Garnett et al., 2015), enhanced with context awareness and use of ecological momentary assessments ( Freisthler et al., 2014; Morgenstern et al., 2014; Wray et al., 2014). |
| Primary health care | Effective
Systematic reviews and meta-analyses find a positive impact of screening and brief advice programmes on alcohol consumption, mortality, morbidity, alcohol-related injuries, alcohol-related social consequences, healthcare resource use and laboratory indicators of harmful alcohol use ( O’Donnell et al., 2014). There is stronger evidence of effectiveness for primary health care-based screening and brief advice programmes than for emergency care ( Nilsen et al., 2008), general hospital settings ( McQueen et al., 2011), obstetric or antenatal care ( Doggett et al., 2005), and pharmacy settings ( Brown et al., 2016). Systematic reviews and meta-analyses find that implementation strategies are effective in increasing the volume of primary health care screening and brief advice activity ( Anderson et al., 2004; Keurhorst et al., 2015). |
Tailored screening and brief advice programmes
embedded within community and municipal action are more likely to be scaled-up ( Anderson et al., 2017; Heather 2006). |
| Workplace | Largely ineffective
Systematic reviews of workplace-based programmes ( Webb et al., 2009) and workplace-based screening and brief advice programmes find little evidence for reducing consumption and harm ( Schulte et al., 2014). |
Although business cases are made for
workplace-based programmes ( Martinic, 2015), the evidence appears insufficient to justify a city- based investment. |
| Secondary health care | Effective
Systematic reviews find that psycho-social ( Magill & Ray, 2009; Smedslund et al., 2011; The British Psychological Society & The Royal College of Psychiatrists, 2011) and pharmacological therapies ( Rösner et al., 2010a; Rösner et al., 2010b; The British Psychological Society & The Royal College of Psychiatrists, 2011) are effective in treating heavy drinking. |
Treatment services can be embedded within
comprehensive care pathways ( NICE, 2016) at the city level. |
| Education and information | ||
| School-based
programmes |
Ineffective
Systematic reviews find that reported benefits are seen only in the short term and are often not replicated ( Foxcroft & Tsertsvadze, 2011a; Strom et al., 2014) |
Whilst a popular intervention, and a necessary
part of school education, investment in school- based education programmes should be proportionate, given the evidence for lack of effectiveness. |
| Public information
campaigns |
Ineffective
Systematic reviews find evidence of little or no sustained impact of public education campaigns in changing drinking behaviour ( Martineau et al., 2013), with the exception of drink driving ( Elder et al., 2004). |
Media campaigns should focus on changing
behaviour in relation to existing programmes, such as drink driving ( Yadav & Kobayashi, 2015), rather than acting in isolation, where there is evidence of ineffectiveness. |
| Changing social norms | Limited evidence
Overviews suggest that alcohol-related social norms can be changed by campaigns, particularly when related to behaviour changes ( Miller & Prentice, 2016; Anderson et al., 2018). |
Social norms campaigns should focus on
topics that are the subject of behaviour change programmes, such as drink driving ( Perkins et al., 2010). |
| Product reformulation | ||
| Alcohol content and
packaging |
Limited evidence
A systematic review indicates the theoretical likelihood that reductions in the average alcohol content of beverages would reduce alcohol-related harm ( Rehm et al., 2016). |
Cities could set limits on beverage container
sizes ( Jones-Webb et al., 2011; McKee et al., 2012). |