Table 2.
Mean Scores and Standard Deviations for the Main Effects of the Experimental Factors
| Experimental factor | Believability | Credibility | Perceived effectiveness | Action expectancies | ||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Mean (SD) | Mean (SD) | Mean (SD) | Mean (SD) | Mean (SD) | Mean (SD) | Mean (SD) | Mean (SD) | Mean (SD) | Mean (SD) | Mean (SD) | Mean (SD) | |
| Latency of response efficacy | General | Specific | Nothing | General | Specific | Nothing | General | Specific | Nothing | General | Specific | Nothing |
| 3.88 (1.12) | 4.18 (0.89) | 4.05 (0.96) | 3.89 (1.03) | 4.05 (0.91) | 4.02 (0.89) | 3.62 (1.10) | 3.84 (1.00) | 3.69 (1.05) | 2.93 (1.22) | 3.13 (1.17) | 3.00 (1.17) | |
| Interrogative cue | Present | Absent | Present | Absent | Present | Absent | Present | Absent | ||||
| 4.05 (0.99) | 4.01 (1.01) | 4.01 (0.93) | 3.97 (0.97) | 3.76 (1.02) | 3.68 (1.09) | 3.06 (1.17) | 2.99 (1.21) | |||||
| Self-efficacy cue | Present | Absent | Present | Absent | Present | Absent | Present | Absent | ||||
| 4.07 (0.97) | 4.00 (1.03) | 4.00 (0.94) | 3.98 (0.96) | 3.73 (1.06) | 3.71 (1.05) | 3.02 (1.21) | 3.02 (1.18) | |||||