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. 2018 Apr 2;4(2):e33. doi: 10.2196/publichealth.8737

Table 3.

Probability ratios for an original @CDC_AMD tweet being retweeted in a negative binomial regression model that includes both the variable for photo or video attachment and the content variable (Model B), and one without content variable (Model C); in a hurdle model that includes both the variable for photo or video attachment and the content variable (Model D) and one without the content variable (Model E).

Explanatory variables of each model Probability ratio (95% CI) P value
Model B (negative binomial model)


Contained a photo or video 1.406 (1.114-1.775) .004

Content



Referred to the CDCa AMDb website Reference -


Publication in content 0.874 (0.638-1.197) .40


Webinar in content 1.081 (0.643-1.832) .77


Bioinformatics in content 1.381 (0.834-2.311) .21


Scientist in content 1.066 (0.544-2.120) .85


Miscellaneous content 1.355 (1.035-1.778) .03
Model C (negative binomial model)


Contained a photo or video 1.374 (1.129-1.674) .002
Model D (hurdle model)c


Zero or positive (logistic): Contained a photo or video 1.643 (1.137-2.374) .008

Zero or positive (logistic): Content



Referred to the CDC AMD website Reference -


Publication in content 1.179 (0.740-1.878) .49


Webinar in content 1.329 (0.579-3.046) .50


Bioinformatics in content 2.260 (0.965-5.296) .06


Scientist in content 1.685 (0.557-5.097) .36


Miscellaneous content 1.150 (0.743-1.782) .53

Positive count (negative binomial): Contained a photo or video 1.257 (0.917-1.724) .16

Positive count (negative binomial): Content



Referred to the CDC AMD website Reference -


Publication in content 0.652 (0.417-1.022) .06


Webinar in content 0.929 (0.463-1.867) .84


Bioinformatics in content 0.999 (0.511-1.950) >.99


Scientist in content 0.774 (0.314-1.907) .58


Miscellaneous content 1.501 (1.046-2.153) .03
Model E (Hurdle model)c


Zero or positive (logistic): Contained a photo or video 1.442 (1.059-1.963) .02

Positive count (negative binomial): Contained a photo or video 1.344 (1.021-1.770) .04

aCDC: Centers for Disease Control and Prevention.

bAMD: advanced molecular detection.

cHurdle models include two model components: a logistic model and a negative binomial model.