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. Author manuscript; available in PMC: 2019 May 1.
Published in final edited form as: Patient Educ Couns. 2017 Nov 12;101(5):951–955. doi: 10.1016/j.pec.2017.11.006

Table 1.

Operational Definitions of Patient Engagement Metrics with Relevant Examples

TTM Processes of Change9,17 Operational Definition

Cognitive/Affective Processes
  Consciousness Raising Finding and learning new facts, ideas, and tips that support smoking cessation
• Presents statistics about annual smoking rates and deaths;
• Provides general information about the dangers of smoking and benefits of quitting
  Self-Reevaluation Identifying smoking as part of one’s identity
• Asks user to image him or herself as a smoker or non-smoker
  Dramatic Relief Experiencing the negative emotions that go along with smoking tobacco
• Tracks cigarette cravings
• Discusses how emotions are altered by smoking tobacco and/or quitting
  Environmental Reevaluation Realizing the negative impact of smoking on the social and physical environment.
• Describes how smoking tobacco has an effect on other people
• Reminds users about the social benefits of quitting smoking
Behavioral Processes
  Self-Liberation Making a firm commitment to quit smoking
• Establish a quit date, with the possibility to share it with online friends/community
  Counterconditioning Substituting smoking tobacco with an alternative healthy behavior
• Instructs user to press “smoke” or “crave” options on the app, play a game provided by the app, or talk with someone or exercise when they crave cigarettes
  Helping Relationship Using social support to quit smoking
• Provides users the opportunity to exchange information on social media or email;
• Allows users to communicate through an online community
  Reinforcement Management Increasing the rewards for quitting and decreasing awards for smoking
• Receives awards, badges, or updates on a daily, weekly, or monthly basis
• Receives push-button notifications to messages or alert users of their progress
  Stimulus Control Removing cues to smoke and adding cues to resist the temptation to smoke
• Shows user the time/date/mood where they are most likely to smoke/crave
• Instructs users to avoid locations and people where cigarette cravings occur

mHealth Literacy Strategies13,18 Operational Definitions

Plain Language Dimension
  Paragraph Length • Paragraphs are less than 8 sentences or 250 words
  Meaningful Headings • Headings are shown and they are descriptive or accurate to the page
  Non-Technical Language • Simple, non-scientific or technical jargon
  Sentence Length • Sentences are less than 20 words
  Personal Pronouns • User is referred to as “you” or the app system as “we”
  Present Tense • Present or future tense is used; past tense is avoided
  Active Voice • Sentences are formatted in the active voice, not the passive voice
Usability Dimension
  Search/Browse Bar • In-app search functionality is available
  Screen Control Options • The font and its size can be adjusted in the app settings
  Homepage Accessibility • Top/bottom menu always provides a “home” or “dashboard” option
  Linear Navigation Path • App is navigated in a linear fashion (e.g., pg 1 to pg 2 to pg 3; not pg 1 to pg 3)
  Navigation Menu • App pages are easily accessible (e.g., has page/function icons at the bottom/top)
  Images for Learning • Images (e.g., charts, graphs, photos) are displayed and supplement page content
  Color Scheme • Dark fonts and light backgrounds are used, not dark background and light font
Interactivity Dimension
  Online Community • App integrates with an online community/discussion forum unique to the app
  Email Integration • App integrates with a user’s email address for easy sharing and contact
  Social Media Integration • App integrates with social media (e.g., Facebook, Twitter) for sharing and contact
  Audio/Visual Multimedia • Videos or audio are used to supplement and navigate the content on the app
  Tailored Content • Demographic information, number of cigarettes/cravings, and money spent per cigarette pack is monitored and used to guide tracking features and education.