Table 2.
Multiple mediation of the impact of pictorial warning exposure on pictorial warning policy support at end of trial (week 4) (n=2,149)
Mediator variable | a pathway | b pathway | Mediated effect | |||
---|---|---|---|---|---|---|
βa | p | βb | p | βa* βb (95% CI) | p | |
Perceived effectiveness of the warning | .36 | <.001 | .24 | <.001 | .09 (.07, .11) | <.001 |
Conversations about policy support | .30 | <.001 | .14 | <.001 | .04 (.02, .06) | <.001 |
Message reactance | .24 | <.001 | −.27 | <.001 | −.07 (−.08, −.05) | <.001 |
Note. Table reports standardized path coefficients and mediated effects. a pathways are the associations between pictorial warning exposure and the mediators. b pathways are the associations between the mediators and policy support, controlling for pictorial warning exposure and the other mediators.