Table 3.
Self-reported Participation of evaluation cohort participants in the educational intervention components. (6 Months N = 1354, 12 Months N = 1275)
| Campaign | ||||||||
| Control | Intervention | |||||||
| 6 Months | 12 Months | 6 Months | 12 Months | |||||
| Take 10 | Stress Less | Just Add 2 | Color Your Plate | |||||
| Frequency | % | Frequency | % | Frequency | % | Frequency | % | |
| Did you join the campaign? | ||||||||
| Yes | 159 | 24.6 | 122 | 19.9 | 317 | 46.5 | 244 | 38.1 |
| No | 487 | 75.4 | 491 | 80.1 | 365 | 53.5 | 396 | 61.9 |
| How helpful was the campaign? | ||||||||
| Very helpful | 121 | 76.6 | 98 | 81.0 | 230 | 72.6 | 190 | 78.2 |
| Somewhat helpful | 11 | 7.0 | 10 | 8.3 | 40 | 12.6 | 32 | 13.2 |
| A little helpful | 22 | 13.9 | 12 | 9.9 | 40 | 12.6 | 17 | 7.0 |
| Not at all helpful | 4 | 2.5 | 1 | 0.8 | 7 | 2.2 | 4 | 1.7 |
| Other Intervention Components for the Intervention Group Only. | ||||||||
| 6 Months | 12 Months | |||||||
| Frequency | Percent | Frequency | Percent | |||||
| How many of the recipes that you received in your LWVB binder did you try? | ||||||||
| All of them | 54 | 7.9 | 70 | 10.8 | ||||
| Most of them | 106 | 15.5 | 105 | 16.2 | ||||
| Some of them | 323 | 47.2 | 306 | 47.1 | ||||
| None of them | 158 | 23.1 | 135 | 20.8 | ||||
| I didn’t get any recipes | 43 | 6.3 | 34 | 5.2 | ||||
| How many of the monthly newsletters did you read? | ||||||||
| I didn’t get any newsletters | 0 | 0 | 70 | 11.2 | ||||
| None of them | 0 | 0 | 63 | 10.1 | ||||
| 1 | 59 | 9.0 | 35 | 5.6 | ||||
| 2 | 103 | 15.7 | 92 | 14.7 | ||||
| 3 | 87 | 13.3 | 77 | 12.3 | ||||
| 4 | 58 | 8.8 | 65 | 10.4 | ||||
| 5 | 39 | 6.0 | 54 | 8.7 | ||||
| 6 | 138 | 21.0 | 33 | 5.3 | ||||
| 7 | 75 | 11.4 | 11 | 1.8 | ||||
| 8 | 97 | 14.8 | 13 | 2.1 | ||||
| 9 | 5 | 0.8 | ||||||
| 10 | 28 | 4.49 | ||||||
| 11 | 2 | 0.3 | ||||||
| 12 | 76 | 12.2 | ||||||
| How helpful were the newsletters that you did read? | ||||||||
| Very helpful | 319 | 66.2 | 340 | 69.3 | ||||
| Somewhat helpful | 105 | 21.8 | 96 | 19.6 | ||||
| A little helpful | 49 | 10.2 | 46 | 9.4 | ||||
| Not at all helpful | 9 | 1.9 | 9 | 1.8 | ||||
| How many of the DVDs did you watch? | ||||||||
| All 3 of them | 80 | 11 | 94 | 14.5 | ||||
| Two of them | 101 | 14.6 | 104 | 16.0 | ||||
| One of them | 129 | 18.7 | 116 | 17.9 | ||||
| None of them | 272 | 39.4 | 250 | 38.5 | ||||
| I didn’t get any DVDs | 109 | 15.8 | 85 | 13.1 | ||||
| How helpful were the DVDs that you watched? | ||||||||
| Very helpful | 210 | 67.7 | 234 | 75.0 | ||||
| Somewhat helpful | 61 | 19.7 | 44 | 14.1 | ||||
| A little helpful | 34 | 11.0 | 32 | 10.3 | ||||
| Not at all helpful | 5 | 1.6 | 2 | 0.6 | ||||
| Did you attend any of the taste-testing? | ||||||||
| Yes | 181 | 26.3 | 228 | 35.0 | ||||
| No | 508 | 73.7 | 424 | 65.0 | ||||
| How much did the taste-testing event affect what you bought at the market? | ||||||||
| A lot | 60 | 33.3 | 81 | 35.5 | ||||
| A little | 60 | 33.3 | 71 | 31.1 | ||||
| Some | 28 | 15.6 | 32 | 14.0 | ||||
| Not at all | 32 | 17.8 | 44 | 19.3 | ||||
| Did anyone else in your household use any of the LW educational materials? | ||||||||
| Yes | 132 | 26.0 | 165 | 32.8 | ||||
| No | 375 | 74.0 | 338 | 67.2 | ||||