Material type
|
Magazine |
20 |
45.5 |
Pamphlet/guide (5+ pages) |
15 |
34.1 |
Flyer |
3 |
6.8 |
Brochure (1–4 pages) |
3 |
6.8 |
Printed web page article |
2 |
4.5 |
Hard copy newsletter |
1 |
2.3 |
Distributor
|
Health-related publisher |
11 |
25.0 |
Pharmaceutical company |
9 |
20.5 |
Organization/association related to cancer research |
7 |
15.9 |
Nonprofit organization |
5 |
11.4 |
Government organization |
2 |
4.5 |
Company developing patient education materials |
2 |
4.5 |
Hospital/clinic |
1 |
2.3 |
Health-care provider association |
1 |
2.3 |
Other |
4 |
9.1 |
Not listed |
2 |
4.5 |
Mobilizing information
|
Website |
26 |
59.1 |
Name of contact person/organization |
20 |
45.5 |
Phone |
16 |
36.4 |
Physical address |
6 |
13.6 |
E-mail address |
1 |
2.3 |
Social media |
0 |
0.0 |
Intended audience—race
|
Applicable to all race or not specified |
42 |
95.5 |
African American |
2 |
4.5 |
Intended audience—sex
|
Male |
34 |
77.3 |
Both male and female |
10 |
22.7 |
Intended audience—condition/job
|
Prostate cancer patient |
24 |
54.5 |
All men |
23 |
52.3 |
Men having prostate-related condition |
16 |
36.4 |
Men with family history of prostate cancer |
12 |
27.3 |
Prostate cancer survivor |
8 |
18.2 |
Men having sexual dysfunction |
7 |
15.9 |
Urologist |
2 |
4.5 |
Other health-care provider |
2 |
4.5 |
Caregiver/family member |
2 |
4.5 |
Graphical content
|
41 |
93.2 |
Photo |
34 |
77.3 |
Illustration (e.g., animated figure) |
21 |
47.7 |
Data chart/table |
4 |
9.1 |
Patients’ race in the photo/illustration
|
Non-Hispanic White |
25 |
75.8 |
Non-Hispanic African American |
21 |
63.6 |
Hispanic |
3 |
9.1 |
Asian |
5 |
15.1 |
Health-care providers’ race in the photo/illustration
|
Non-Hispanic White |
8 |
61.5 |
Non-Hispanic African American |
5 |
38.5 |
Hispanic |
3 |
23.1 |
Unknown (only back is shown) |
1 |
7.7 |
Caregivers’ race in the photo/illustration
|
Non-Hispanic White |
15 |
62.5 |
Non-Hispanic African American |
13 |
54.2 |
Hispanic |
3 |
12.5 |
Asian |
2 |
8.3 |
Tone of photo/illustration
|
Positive (people are smiling, active, etc.) |
31 |
75.6 |
Negative (frowning face, fatigued) |
3 |
7.3 |
Neutral (medicine bottles, etc.) |
23 |
56.1 |
Format
|
Explanatory (informational or educational information) |
39 |
88.6 |
Anecdotal (personal story related to prostate health/cancer) |
9 |
20.5 |
Promotional (story that includes a commercial element) |
5 |
11.4 |
News (e.g., new research results, new diagnosis tool) |
2 |
4.5 |
Event driven (e.g., charity run/walk) |
1 |
2.3 |
Material encourages men talking to health-care providers
|
29 |
65.9 |