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. 2018 Oct 15;9:1866. doi: 10.3389/fpsyg.2018.01866

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Copyright © 2018 Vial and Napier.

This is an open-access article distributed under the terms of the Creative Commons Attribution License (CC BY). The use, distribution or reproduction in other forums is permitted, provided the original author(s) and the copyright owner(s) are credited and that the original publication in this journal is cited, in accordance with accepted academic practice. No use, distribution or reproduction is permitted which does not comply with these terms.

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Ideal percentages for the three trait categories as a function of budget and participant gender in Study 1. Error bars represent the standard error of the mean. (A) Ideal percentages of the budget allocated to maximizing competence versus communality. (B) Ideal percentages of the budget allocated to maximizing assertiveness versus communality. (C) Ideal percentages of the budget allocated to minimizing negative masculine versus feminine stereotypes.