Table 6.
Purchase-related emotions and behaviors data regarding question about mood affecting purchase decisions (In the past 2 weeks, how many times did your mood affect your purchase decisions associated with GF products?) categorized by CD duration, GFD adherence, BMI and sociodemographic characteristics.
| Categories | Mean ± SD 4 | Median (Min–Max) |
p-Value 1 | |
|---|---|---|---|---|
| CD duration | Over 3 years | 4.2 ± 1.8 | 3.0 (1.0–7.0) 2 | 0.7272 |
| Below 3 years | 4.2 ± 1.9 | 4.0 (1.0–7.0) 2 | ||
| GFD adherence 3 | 1 | 5.0 ± 0.0 | 5.0 (5.0–5.0) 2 | 0.1981 |
| 2 | 4.8 ± 1.8 | 5.5 (2.0–7.0) 2 | ||
| 3 | 3.9 ± 1.9 | 3.0 (1.0–7.0) 2 | ||
| 4 | 4.2 ± 1.9 | 4.0 (1.0–7.0) 2 | ||
| 0 | 3.1 ± 1.8 | 3.0 (2.0–7.0) 2 | ||
| BMI category | Underweight | 4.4 ± 2.0 | 4.0 (1.0–7.0) 2 | 0.3959 |
| Normal weight | 4.2 ± 1.9 | 4.0 (1.0–7.0) 2 | ||
| Overweight | 4.0 ± 1.9 | 3.0 (1.0–7.0) 2 | ||
| Place of residence | Village | 4.4 ± 1.9 | 4.0 (1.0–7.0) 2 | 0.2567 |
| Town up to 100,000 residents | 3.9 ± 1.8 | 3.0 (1.0–7.0) 2 | ||
| Town over 100,000 residents | 4.3 ± 1.9 | 4.0 (1.0–7.0) 2 | ||
| Educational level | Primary and Secondary | 4.4 ± 1.8 | 4.0 (1.0–7.0) 2 | 0.4635 |
| Postgraduate | 3.9 ± 1.7 | 3.0 (1.0–7.0) 2 | ||
| University degree | 4.2 ± 2.0 | 4.0 (1.0–7.0) 2 | ||
| Economic status | Very bad and bad | 3.2 ± 1.7 | 3.0 (1.0–6.0) 2 | 0.0029 |
| Average | 4.0 ± 1.8 | 3.0 (1.0–7.0) 2 | ||
| Good and very good | 4.6 ± 1.9 | 5.0 (1.0–7.0) 2 | ||
1 multifactor analysis of variance (ANOVA); 2 non-parametric distribution (verified using Shapiro-Wilk test—p ≤ 0.05); 3 GFD (gluten-free diet) adherence: (1) very poor; (2) good, but occasionally eat dishes containing gluten (at home or outside home); (3) very good, but occasionally eat dishes containing gluten (only outside home); (4) excellent; (0) difficult to say; 4 seven point Likert scale, while (1) is attributed to “all of the time” and (7)—to “none of the time”.