Skip to main content
. 2018 Aug 29;27(Suppl 1):s55–s61. doi: 10.1136/tobaccocontrol-2018-054323

Table 3.

Characteristics associated with HTP product awareness and use, among US adults, 2016 and 2017

n Aware of HTP AOR† (95% CI) Ever used HTP AOR† (95% CI) Currently use HTP AOR† (95% CI)
%/Mean (95% CI) %/Mean (95% CI) %/Mean (95% CI)
Sex
Male 5998 13.4 (12.3 to 14.5) 1.67 (1.42 to 1.95)*** 2.0 (1.6 to 2.6) 1.34 (0.92 to 1.96) 0.8 (0.6 to 1.2) 1.13 (0.63 to 2.04)
Female 5999 8.5 (7.7 to 9.3) REF 1.6 (1.3 to 2.0) REF 0.8 (0.5 to 1.0) REF
Age (years)
18–29 2069 13.9 (12.1 to 15.9) 1.58 (1.26 to 1.97)*** 3.0 (2.3 to 4.1) 1.57 (0.92 to 2.66) 1.5 (1.0 to 2.4) 1.89 (0.89 to 4.00)
30–44 2394 13.4 (11.9 to 15.1) 1.50 (1.24 to 1.81)*** 2.6 (2.0 to 3.4) 1.34 (0.84 to 2.15) 1.2 (0.8 to 1.8) 1.16 (0.59 to 2.29)
45+ 7534 8.5 (7.8 to 9.2) REF 0.9 (0.7 to 1.2) REF 0.3 (0.2 to 0.5) REF
Education
<High school 622 12.6 (9.9 to 15.9) 1.15 (0.79 to 1.66) 3.6 (2.4 to 5.4) 1.51 (0.72 to 3.17) 1.6 (0.8 to 3.0) 1.50 (0.46 to 4.93)
High school 3121 10.7 (9.4 to 12.1) 1.09 (0.86 to 1.39) 1.8 (1.3 to 2.5) 1.22 (0.64 to 2.34) 0.9 (0.5 to 1.4) 1.64 (0.61 to 4.43)
Some college 3888 10.3 (9.2 to 11.5) 0.95 (0.78 to 1.15) 1.9 (1.4 to 2.4) 1.21 (0.68 to 2.15) 0.8 (0.5 to 1.1) 0.99 (0.44 to 2.21)
College graduate or more 4366 10.9 (9.9 to 12.0) REF 1.1 (0.8 to 1.5) REF 0.5 (0.3 to 0.8) REF
Race/ethnicity
White, NH 8794 10.2 (9.4 to 10.9) REF 1.3 (1.0 to 1.5) REF 0.4 (0.3 to 0.6) REF
Black, NH 1143 11.1 (9.2 to 13.4) 1.08 (0.84 to 1.39) 2.0 (1.3 to 3.0) 1.39 (0.83 to 2.32) 1.2 (0.7 to 1.9) 2.54 (1.24 to 5.21)*
Hispanic 1311 13.6 (11.5 to 15.9) 1.09 (0.87 to 1.38) 3.4 (2.4 to 4.8) 2.09 (1.29 to 3.37)** 1.6 (0.9 to 2.7) 2.82 (1.36 to 5.86)**
Other, NH 749 10.5 (7.9 to 13.7) 1.00 (0.70 to 1.41) 2.7 (1.5 to 4.8) 2.57 (1.23 to 5.35)* 1.5 (0.6 to 3.3) 3.95 (1.29 to 12.07)*
Income
Less than $30 000 2770 12.7 (11.1 to 14.4) 1.14 (0.88 to 1.48) 3.2 (2.5 to 4.2) 1.71 (0.92 to 3.19) 1.5 (1.0 to 2.3) 1.13 (0.50 to 2.57)
$30 000–$99 900 6102 10.3 (9.4 to 11.2) 0.92 (0.75 to 1.13) 1.8 (1.4 to 2.3) 1.32 (0.73 to 2.41) 0.7 (0.5 to 1.1) 0.84 (0.40 to 1.79)
$100 000+ 3125 10.5 (9.3 to 11.8) REF 0.9 (0.6 to 1.4) REF 0.4 (0.3 to 0.8) REF
Cigarette smoking
Never 6161 9.6 (8.7 to 10.6) REF 0.8 (0.5 to 1.1) REF 0.3 (0.2 to 0.6) REF
Former 3278 10.8 (9.6 to 12.1) 1.21 (1.00 to 1.47) 1.3 (0.9 to 1.9) 1.20 (0.64 to 2.25) 0.5 (0.3 to 1.1) 1.25 (0.51 to 3.04)
Current 2558 15.9 (14.1 to 17.9) 1.16 (0.91 to 1.47) 7.0 (5.7 to 8.5) 1.96 (1.14 to 3.37)* 3.1 (2.3 to 4.2) 1.57 (0.81 to 3.04)
ENDS use
Never 9485 9.3 (8.6 to 10.1) REF 0.4 (0.3 to 0.6) REF 0.2 (0.1 to 0.3) REF
Former 1578 15.0 (12.8 to 17.5) 1.45 (1.14 to 1.85)** 6.4 (4.9 to 8.2) 11.51 (6.20 to 21.36)*** 0.8 (0.4 to 1.6) 4.04 (1.28 to 12.75)*
Current 932 21.5 (18.3 to 25.0) 1.78 (1.36 to 2.33)*** 10.9 (8.6 to 13.7) 14.87 (7.84 to 28.19)*** 8.1 (6.1 to 10.7) 35.97 (13.55 to 95.50)***
Early adopter propensity‡ 10 437 5.72 (5.56 to 5.88) 1.08 (1.04 to 1.12)*** 6.56 (6.15 to 6.98) 1.13 (1.04 to 1.22)** 6.97 (6.35 to 7.59) 1.14 (1.02 to 1.28)*

***P<0.001; **p<0.01; *p<0.05.

†Adjusted OR for sex, age, education, race/ethnicity, income, cigarette smoking, ENDS use and early adopter propensity.

‡Range from 3 to 12.

ENDS, electronic nicotine delivery systems; HTP, heated tobacco product; NH, non-Hispanic.