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. 2018 Oct 10;27(Suppl 1):s102–s110. doi: 10.1136/tobaccocontrol-2018-054327

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© Author(s) (or their employer(s)) 2018. Re-use permitted under CC BY-NC. No commercial re-use. See rights and permissions. Published by BMJ.

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Visual comparison of Accord and IQOS tobacco stick, heating device structure, advertising and product demonstration. Photo credit for Product in Use images: www.vaping360.com and WGBH Educational Foundation.