Figure 2.
Front-of-package symbols * displayed on screen for the question, “Which is the best symbol for informing consumers that a product is ‘high in’ saturated fat and sugar?”. * Symbols presented in this question are identical to the five FOP symbol designs (i.e., without ‘high in’ text) tested in the experimental task (see Figure 1). Note that the government attribution (‘Health Canada’) was present for all participants, regardless of country of origin.