. 2018 Nov 20;7(11):e186. doi: 10.2196/resprot.9996

Table 3.

Targeted population in Canada.

Across Canada	IAM^a Naître et grandir (new version)	IAM AboutKidsHealth (new version)
Families^b	1.3 million families have French as mother tongue (couples with children and single-parent families with at least 1 child)	5.8 million families (couples with children and single-parent families with at least 1 child)—all languages
Children’s parents and relatives^b	2.8 million adults aged 20 to 69 years have a low literacy level (and French as mother tongue)	12 million adults aged 20 to 69 years have a low literacy level
Website visits from Canada	8.3 million^c visits in 2015 mainly from Quebec (7.8 million), Ontario (304,000), and New Brunswick (70,000)	1.5 million visits in 2015 mainly on Web pages in English (58%), French (16%), Spanish (14%), and Arabic (5%)

^aIAM: Information Assessment Method.

^bStatistics Canada 2015.

^c76% of parents of children aged under 8 years consult Naître et grandir in Quebec (on average 1.3 times per week).