Table IV.
Expert ratings of four websites for content, usability and readability
Becomeanex.org | Pmusa.com | Smokefree.gov | Whyquit.com | |
Adequacy of content (% of items that are adequate) | ||||
General information | 75.0 | 25.0 | 75.0 | 100.0 |
Motivational | 16.7 | 0.0 | 66.7 | 33.3 |
Evidenced-based treatments | 50.0 | 16.7 | 50.0 | 0.0 |
Mental illness | 0.0 | 0.0 | 0.0 | 0.0 |
Racial minority | 0.0 | 20.0 | 20.0 | 0.0 |
No misinformation | 100.0 | 100.0 | 100.0 | 0.0 |
Usability score (% of items that are adequate) | ||||
30.0 | 45.0 | 50.0 | 25.0 | |
Readability scorea | ||||
Homepage | ||||
Flesch–Kincaid grade level | 7.8 | 4.6 | 4.9 | 17.5 |
Flesch reading ease scoreb | 69.3 | 83.0 | 63.5 | 16.9 |
Medication information page | ||||
Flesch–Kincaid grade level | 11.4 | 11.5 | 6.9 | NA |
Flesch reading ease scoreb | 43.5 | 46.5 | 67.3 | NA |
NA, Not applicable because there was no medication information.
Sample text taken from websites on 4/23/10.
Higher indicates greater ease.