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. 2018 Dec 10;9(1):010501. doi: 10.7189/jogh.09.010501

Table 1.

Description of program activities in focal areas compared to statewide

Gujarat Uttar Pradesh Madhya Pradesh
Focal districts - 22 districts (14 districts starting in July 2013 and 8 DAZT districts added in Nov 2013)
- 39 districts in total (26 districts started receiving interventions between April and Dec 2013, 1 district was added in April 2014, and 12 DAZT districts added in June 2015)
- All 51 districts
- One-on-one detailing with 9600 RHCPs and 2300 chemists - One-on-one detailing with 61 400 RHCPs and 14 600 chemists
- One-on-one detailing with 49 000 RHCPs and 8000 chemists
- District-level and Block-level Orientations (DLOs/BLOs) with 14 000 RHCPs



- Supportive supervision of 47 000 ASHAs
- Supportive supervision of 55 000 ASHAs
All districts - Develop diarrhea management module for national and state ASHA training guides
- Improved forecasting of ORS and zinc for public facilities and ASHAs
- Mass media campaign in Hindi, though with strategic selection of channels targeted to maximize viewership in Madhya Pradesh and Uttar Pradesh
- Support national Intensive Diarrhoea Control Fortnite