Table 1.
Descriptive Statistics for SNS Use Frequency, “Likes” For Alcohol-Related Posts, and Approval for Underage Drinking by Drinker Status
| Overalla (n=296) | Non-Drinkersb (n=108) | Drinkersb (n=188) | ||||
|---|---|---|---|---|---|---|
| FB | IG | FB | IG | FB | IG | |
| SNS Use Frequencies % (N) | ||||||
| No account | 9.1 (27)** | 21.5 (64) | 14.8 (16)** | 32.4 (35)** | 5.8 (11)* | 15.3(29)* |
| Less than once a day | 26.9 (80)** | 12.4 (37) | 27.8 (30) | 13.8 (15) | 26.5 (50) | 11.6 (22) |
| 1–3 times per day | 31.6 (94)** | 21.9 (65) | 26.9 (29) | 20.4 (22) | 34.4 (65)** | 22.8 (43) |
| 4–6 times per day | 16.8 (50) | 21.9 (65)* | 18.5 (20) | 16.7 (18) | 15.9 (30) | 24.9 (47)*** |
| 7+ times per day | 15.5 (46) | 22.2 (66)** | 12.0 (13) | 16.7 (18) | 17.5 (33)** | 25.4 (48)*** |
|
Alcohol-Related “Likes” M(SD) (0=least likes; 4=most likes) |
1.96 (1.03) | 1.84 (1.29) | 1.73 (1.05) | 1.47 (1.31) | 2.10 (.99)*** | 2.04 (1.24)*** |
| Overall | Non-Drinkersb | Drinkersb | ||||
|
College Friends’ Alcohol Use (0=none use; 12=all use) |
4.98 (3.26) | 3.17 (2.59)*** | 6.02 (3.15)*** | |||
|
Own Approval M(SD) (1=low-7=high) |
4.40 (1.75) | 3.23 (1.41)*** | 5.08 (1.58)*** | |||
|
Perceived Typical Freshman Approval
M(SD) (1=low-7=high) |
5.33 (1.34) | 5.17 (1.28) | 5.42 (1.37) | |||
a
Significant differences overall between Facebook and Instagram, as indicated by Students’ T and Chi-Square tests, are indicated by asterisks in the overall columns in the top half of the table;
*
p < .05
**
p < .01
***
p < .001.
b
Significant differences between non-drinkers and drinkers are denoted by asterisks in the non-drinker and drinker columns in both the top and bottom halves of the table.