Table 1.
Descriptive values for the factors’ platform of video and language style of vlogger for the dependent variables trustworthiness (eg, 1: competent to 7: incompetent), credibility of information, and vlogger’s language accommodation (1: I strongly disagree to 5: I strongly agree).
| Dependent variables and platform of video | YouTube-typical language, mean (SD) | Formal language, mean (SD) | Total, mean (SD) | ||
| Trustworthiness of vlogger | |||||
|
|
METIa score | ||||
|
|
|
Moodle | 2.80 (1.01) | 2.77 (0.77) | 2.79 (0.89) |
|
|
|
YouTube | 2.78 (0.83) | 2.97 (0.79) | 2.88 (0.81) |
|
|
|
Total | 2.79 (0.92) | 2.87 (0.78) | 2.83 (0.85) |
|
|
METI competence | ||||
|
|
|
Moodle | 3.05 (1.21) | 2.94 (1.07) | 2.99 (1.13) |
|
|
|
YouTube | 3.12 (1.00) | 3.01 (.98) | 3.06 (0.98) |
|
|
|
Total | 3.08 (1.11) | 2.97 (1.02) | 3.03 (1.06) |
|
|
METI integrity | ||||
|
|
|
Moodle | 2.59 (1.07) | 2.49 (0.73) | 2.54 (0.91) |
|
|
|
YouTube | 2.42 (0.91) | 2.83 (0.73) | 2.63 (0.84) |
|
|
|
Total | 2.51 (0.99) | 2.65 (0.75) | 2.58 (0.88) |
|
|
METI benevolence | ||||
|
|
|
Moodle | 2.64 (1.02) | 2.80 (0.80) | 2.72 (0.91) |
|
|
|
YouTube | 2.61 (0.85) | 3.08 (1.02) | 2.84 (0.96) |
|
|
|
Total | 2.63 (0.93) | 2.94 (0.91) | 2.78 (0.93) |
| Vlogger’s language accommodation | |||||
|
|
ROSb score | ||||
|
|
|
Moodle | 3.84 (0.58) | 3.53 (0.54) | 3.69 (0.58) |
|
|
|
YouTube | 3.81 (0.50) | 3.61 (0.58) | 3.71 (0.55) |
|
|
|
Total | 3.83 (0.54) | 3.57 (0.56) | 3.70 (0.56) |
|
|
ROS audience design | ||||
|
|
|
Moodle | 3.91 (0.61) | 3.53 (0.62) | 3.72 (0.64) |
|
|
|
YouTube | 3.94 (0.45) | 3.67 (0.67) | 3.81 (0.58) |
|
|
|
Total | 3.92 (0.54) | 3.60 (0.64) | 3.76 (0.61) |
|
|
ROS evaluation | ||||
|
|
|
Moodle | 3.62 (0.94) | 3.28 (0.79) | 3.45 (0.88) |
|
|
|
YouTube | 3.42 (0.88) | 3.41 (0.67) | 3.41 (0.78) |
|
|
|
Total | 3.52 (0.91) | 3.34 (0.73) | 3.43 (0.83) |
|
|
ROS subjective comprehension | ||||
|
|
|
Moodle | 3.98 (0.79) | 4.02 (0.69) | 4.99 (0.73) |
|
|
|
YouTube | 4.02 (0.79) | 3.73 (0.76) | 3.88 (0.78) |
|
|
|
Total | 4.00 (0.78) | 3.88 (0.73) | 3.94 (0.76) |
| Credibility of information | |||||
|
|
Unclear | ||||
|
|
|
Moodle | 3.21 (0.83) | 3.12 (0.61) | 3.16 (0.73) |
|
|
|
YouTube | 3.25 (0.69) | 3.17 (0.67) | 3.21 (0.68) |
|
|
|
Total | 3.23 (0.76) | 3.14 (0.64) | 3.18 (0.70) |
|
|
Conflicting | ||||
|
|
|
Moodle | 3.08 (0.84) | 2.94 (0.64) | 3.01 (0.74) |
|
|
|
YouTube | 2.89 (0.67) | 3.07 (0.67) | 2.98 (0.67) |
|
|
|
Total | 2.99 (0.76) | 3.00 (0.65) | 3.00 (0.71) |
|
|
Confirming | ||||
|
|
|
Moodle | 3.07 (0.79) | 3.05 (0.76) | 3.06 (0.77) |
|
|
|
YouTube | 3.16 (0.64) | 3.27 (0.66) | 3.21 (0.65) |
|
|
|
Total | 3.11 (0.72) | 3.15 (0.72) | 3.13 (0.71) |
aMETI: Muenster Epistemic Trustworthiness Inventory.
bROS: Recipient Orientation Scale.