Table 2.

Regression of Urge to Buy Cigarettes on Point-of-Sale (POS) Marketing for One’s Regular Band and any Brand of Cigarettes and Other Covariates ( n = 944)

	POS marketing for regular brand				POS marketing for any brand
	Unadjusted		Adjusted a		Unadjusted		Adjusted a
	$\widehat{\beta }$	P	$\widehat{\beta }$	P	$\widehat{\beta }$	P	$\widehat{\beta }$	P
POS marketing	0.13	<.001	0.09	<.001	0.14	<.001	0.09	<.001
HSI	0.10	.039	0.11	.009	0.10	.039	0.11	.011
Sex		.923				.923
Male	−0.01				−0.01
Female	0				0
Age		<.001		.046		<.001		.0623
18–24	0		0		0		0
25–39	−0.26		−0.13		−0.26		−0.16
40–54	−0.37		−0.10		−0.37		−0.11
≥55	−0.86		−0.34		−0.86		−0.33
Race/ethnicity		<.001		.450		<.001		.151
Non-Hispanic white	0		0		0		0
Non-Hispanic black	0.49		0.06		0.49		0.13
Hispanic	0.83		0.34		0.83		0.44
Other	0.34		0.13		0.34		0.18
Income ($1000)	−0.01	<.001	−0.01	<.001	−0.01	<.001	−0.01	<.001
Education		<.001		.770		<.001		.568
Less than high school	0		0		0		0
High school graduate	−0.24		−0.03		−0.24		−0.09
Some college	−0.45		−0.11		−0.45		−0.18
College graduate	−0.77		−0.08		−0.77		−0.11
Frequency of visits to stores		<.001		.002		<.001		.003
Sometimes	0		0		0		0
Frequently	0.51		0.28		0.51		0.26
Always	0.77		0.44		0.77		0.42
Method recruitment		<.001		.012		<.001		.009
Random digit dialing	−0.72		−0.22		−0.72		−0.24
Other	0		0		0		0
${\overline{R}}^2$			0.18				0.19

HSI = Heaviness of Smoking Index.

^a Adjusted for all covariates and method of recruitment in the study.