Table 3.

Regression of Impulse Purchase of Cigarettes on Point-of-Sale (POS) Marketing for One’s Regular Band and Any Brand of Cigarettes and Other Covariates ( n = 944)

	POS marketing for regular brand				POS marketing for any brand
	Unadjusted		Adjusted a		Unadjusted		Adjusted a
	$\widehat{\beta }$	P	$\widehat{\beta }$	P	$\widehat{\beta }$	P	$\widehat{\beta }$	P
POS marketing	0.11	<.001	0.03	.01	0.11	<.001	0.03	.013
Urge to buy cigarettes	0.46	<.001	0.37	<.001	0.46	<.001	0.37	<.001
HSI	0.03	.458			0.03	.458
Sex		.849				.849
Male	0.02				0.02
Female	0				0
Age		<.001		.077		<.001		.09
18–24	0		0		0		0
25–39	−0.11		0.02		−0.11		0.00
40–54	−0.36		−0.09		−0.36		−0.1
≥55	−0.82		−0.22		−0.82		−0.23
Race/ethnicity		<.001		.123		<.001		.056
Non-Hispanic white	0		0		0		0
Non-Hispanic black	0.56		0.2		0.56		0.22
Hispanic	0.77		0.2		0.77		0.23
Other	0.28		0.04		0.28		0.06
Income ($1000)	−0.01	<.001	0.00	.394	−0.01	<.001	0.00	.304
Education		<.001		.028		<.001		.021
Less than high school	0		0		0		0
High school graduate	−0.45		−0.28		−0.45		−0.30
Some college	−0.54		−0.26		−0.54		−0.28
College graduate	−0.95		−0.43		−0.95		−0.44
Frequency of visits to stores		<.001		.169		<.001		.180
Sometimes	0		0		0		0
Frequently	0.46		0.11		0.46		0.11
Always	0.67		0.19		0.67		0.19
Method of recruitment		<.001		<.001		<.001
Random digit dialing	−0.75		−0.28		−0.75		−0.28	<.001
Other	0		0		0		0
${\overline{R}}^2$			0.30				0.30

HSI = Heaviness of Smoking Index.

^a Adjusted for all covariates and method of recruitment in the study.