Table 1. General demographics of survey respondents (n = 417) on surveyed premises in 4 western states (Washington, California, Colorado and Oregon)^a.

Question	Number	% of total responses
What state are you in?
Washington	156	37.4
California	162	38.8
Colorado	78	18.7
Oregon	21	5.0
What type of area is your property in?
Rural	284	73.6
Peri-urban & Suburban	64	16.6
Urban	38	9.8
No answer	31
Do your neighbors raise livestock?
Yes	316	77.1
No	94	22.9
No answer	7
Number of species raisedb
1	109	26.7
2	110	26.9
3	91	22.2
4	58	14.2
5	32	7.8
6	9	2.2
What is the use of your livestock?
Personal consumption	301	73.8
Pets	137	33.6
Sale of animal products	195	47.8
Sale of live animals	137	33.6
Other	38	9.3
No answer	9
What type of product do you sell?
Eggs	241	77.5
Meat	180	57.9
Milk and dairy products	31	10.0
Value-added food products	35	11.3
No answer	106
What was your gross total sales last year?
Less than $10,000	240	76.4
$10,000 to $50,000	49	15.6
More than $50,000	25	8.0
No answer	103
Which marketing channels have you used for animal and animal product sales in the last 12 months?
Internet sales	96	34.7
Farmers’ markets	69	24.9
Farm stands	43	15.5
Community-supported agriculture	38	13.7
Wholesale	39	14.1
Retail	35	12.6
Restaurants	31	11.2
Other	161	58.1
None of these or no answer	140

^a Due to variation in completion of the surveys, relative frequencies of responses were calculated on per-question basis, using total respondents for each question as the denominator. Many questions allowed for the selection of more than one response, thus the total number of responses may exceed total number of respondents (n) per question.

^b Species is used here in a broad sense, and groups of similar animals were grouped together: ducks and geese; chickens and turkey; goats and sheep. Other species included horses, swine and cattle.