Table 10.

Pearson Correlation Matrix for Shape Liking and Arousal and the Liking and Arousal of the Colour Chosen for That Shape in Experiment 1 When Analysing SCA Data.

		Shape liking	Shape arousal	Chosen colour liking	Chosen colour arousal
Correlation	Shape liking	1
	Shape arousal	.824**	1
	Chosen colour liking	.433**	.501**	1
	Chosen colour arousal	.296*	.360**	.564**	1

Note. SCA = shape–colour association.

^*Correlation is significant at the .05 level (two-tailed).

^**Correlation is significant at the .01 level (two-tailed).