Mean percentage of RAT problems solved with the intended target item for the Baseline, No-think, and Novel conditions for the aggregate analysis of Implicit Retrieval groups across Experiments 1 and 2. Overall, suppression reduced conceptual implicit memory (a). Participants who reported no awareness of solutions being studied in the experiment showed robust suppression (b), whereas those reporting explicit awareness of the link to the earlier study phase shows less persuasive suppression (c). **p < .01, ***p < .001. Error bars represent ± 1 SEM.