Table 5.

Path coefficients of hypothesis testing by group differences.

Hypothesis testing by group differences	High core self-evaluation		Low core self-evaluation		Z score
	Estimate	P value	Estimate	P Value
Emotional support → Trust toward members	0.366	.000	0.301	.000	–0.604
Informational support →Trust toward members	–0.174	.058	–0.163	.105	0.081
Norms of reciprocity → Trust toward members	0.784	.000	0.703	.000	–0.541
Trust toward members → Trust toward the community	0.948	.000	0.918	.000	–0.411
Trust toward the community → Social sharing intention	0.744	.000	0.868	.000	1.214
Trust toward the community → Social buying intention	0.682	.000	1.111	.000	3.748a

^aP value<.01.