Components
|
Qualifying, disqualifying |
Disqualifying |
Qualifying, disqualifying |
Disqualifying |
Reference unit
|
100 g/100 mL, 100 kcal/KJ, per serving, energy% |
100 g/100 mL, per serving |
100 g/100 mL |
100 g/100 mL |
Measurement method
|
Threshold |
Threshold |
Threshold, scoring |
Threshold |
Purpose
|
Help consumer, reformulation |
Help consumer |
Help consumer, reformulation |
Help consumer, reformulation |
Methodological approach
|
Category specific |
Across-the-board |
Across-the-board |
Across-the-board |
Coverage
|
Differs per label |
All products |
Not all products |
Not all products |
Driver
|
Governmental, NGO |
Governmental |
Governmental |
Governmental |
Directivity
|
Directive |
Semi-directive |
Directive |
Directive |
Tone of voice
|
Positive |
Mixed |
Mixed |
Negative |
Utilization
|
Voluntary |
Voluntary |
Voluntary |
Mandatory |