Patients and physicians are willing to trade-off treatment efficacy for preferred process factors (injection frequency, injection mode, availability of bio-holiday breaks in treatment). |
Efficacy (as measured by PASI 90 and reduction of adverse events) remains a consistent priority in treatment among both physicians and patients and is stronger for patients. |
Patients are more focused on a few key treatment attributes (effectiveness, treatment setting, availability of a bio-holiday) while physicians’ responses are more balanced across attributes. |