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. 2019 Jun 25;10:610. doi: 10.3389/fpsyg.2019.00610

Table 1.

Strategies for gaining and maintaining rank-status in social roles.

Strategy Aggression Attractiveness
Tactics used Coercive
Threatening
Authoritarian		 Showing talent
Show competence
Affiliative
Outcome desired To be obeyed
To be reckoned with
To be submitted to		 To be valued
To be chosen
To be freely given to
Purpose of strategy To inhibit others
To stimulate fear		 To inspire, attract others
To stimulate positive affect

From Gilbert and McGuire (1998).