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. 2019 Jun 28;13:19. doi: 10.3389/fnint.2019.00019

TABLE 1.

Single-item ERPs compared to the averaged ERPs of highly preferred (HP) and less preferred (LP) products.

Rank SI LP HP p-values against LP p-values against HP SI LP HP p-values against LP p-values against HP SI LP HP p-values against LP p-values against HP

N200 400–800 800–1200
1 7.68 −9.13 −7.93 0.002* 0.541 5.37 2.51 4.35 0.000* 0.020* 2.29 0.44 2.17 0.000* 0.727
2 −7.85 −9.13 −7.89 0.033 0.936 2.87 2.51 4.85 0.442 0.000* 0.87 0.44 2.45 0.341 0.000*
3 −8.92 −9.13 −7.68 0.545 0.010* 3.64 2.51 4.70 0.031 0.057 1.25 0.44 2.37 0.131 0.044
4 7.74 −9.13 −7.91 0.003* 0.694 5.42 2.51 4.34 0.000* 0.019* 2.87 0.44 2.05 0.000* 0.070
5 7.03 −9.13 −8.06 0.000* 0.023 4.69 2.51 4.49 0.000* 0.666 2.65 0.44 2.09 0.000* 0.220
6 8.09 −9.13 −7.85 0.014* 0.584 5.15 2.51 4.40 0.000* 0.070 3.19 0.44 1.99 0.000* 0.016*
7 −8.18 −9.32 −7.89 0.031 0.455 2.39 2.54 4.52 0.749 0.000* 1.05 0.32 2.19 0.142 0.025
8 −8.94 −9.17 −7.89 0.649 0.036 3.44 2.33 4.52 0.052 0.057 0.91 0.35 2.19 0.302 0.021*
9 −8.19 −9.32 −7.89 0.012* 0.560 1.97 2.62 4.52 0.135 0.000* 0.41 0.45 2.19 0.920 0.000*
10 −8.54 −9.25 −7.89 0.221 0.177 0.96 2.82 4.52 0.001* 0.000* 1.56 0.85 2.19 0.000* 0.000*
11 10.50 −8.85 −7.89 0.009* 0.000* 2.75 2.46 4.52 0.564 0.000* 1.16 0.30 2.19 0.030 0.027
12 10.42 −8.87 −7.89 0.000* 0.000* 3.57 2.30 4.52 0.007* 0.034 0.72 0.39 2.19 0.490 0.005*

1200–1600 1600–2000 2000–3000

1 2.23 −0.26 1.62 0.000* 0.200 1.84 −0.41 1.67 0.000* 0.722 1.18 −0.84 1.29 0.000* 0.842
2 0.37 −0.26 1.99 0.309 0.002* 0.77 −0.41 1.89 0.032 0.030 −0.02 −0.84 1.53 0.213 0.012*
3 1.50 −0.26 1.77 0.003* 0.594 1.47 −0.41 1.75 0.001* 0.609 1.70 −0.84 1.19 0.001* 0.445
4 2.23 −0.26 1.62 0.000* 0.271 2.22 −0.41 1.60 0.000* 0.316 1.75 −0.84 1.18 0.001* 0.404
5 1.61 −0.26 1.74 0.001* 0.783 1.59 −0.41 1.72 0.000* 0.785 1.11 −0.84 1.30 0.001* 0.742
6 2.40 −0.26 1.59 0.000* 0.163 2.32 −0.41 1.58 0.000* 0.137 1.91 −0.84 1.14 0.000* 0.211
7 0.67 −0.44 1.72 0.045 0.057 0.43 −0.58 1.70 0.073 0.019* 0.83 −1.17 1.27 0.001* 0.398
8 0.37 −0.38 1.72 0.210 0.012* 0.38 −0.57 1.70 0.151 0.040 −0.29 −0.94 1.27 0.317 0.036
9 0.54 −0.20 1.72 0.526 0.001* 0.73 −0.35 1.70 0.515 0.000* 1.40 −0.72 1.27 0.276 0.000*
10 2.11 0.11 1.72 0.000* 0.000* 2.13 −0.07 1.70 0.000* 0.000* 2.68 −0.47 1.27 0.001* 0.000*
11 0.07 −0.32 1.72 0.347 0.002* 0.51 −0.39 1.70 0.832 0.000* 1.24 −0.75 1.27 0.369 0.000*
12 0.01 −0.31 1.72 0.529 0.007* 0.07 −0.51 1.70 0.293 0.007* 0.23 −0.96 1.27 0.182 0.016*

P-values are not corrected. * indicates significant differences after the correction by False Discovery Rate (FDR). SI-ERP values that conform to the discrimination criteria are printed in bold (See section “Materials and Methods”).