Skip to main content
. Author manuscript; available in PMC: 2019 Jul 16.
Published in final edited form as: J Adolesc Health. 2017 Oct 27;62(1):5–13. doi: 10.1016/j.jadohealth.2017.06.016

Table 2.

Examples of athlete endorsements of food and beverage products

Brand Athlete name Commercial description
Sprite LeBron James This commercial features NBA player Lebron James in a pick-up game. A teenage boy is watching the game behind a fence and the boy begins drinking a Sprite. As he does this, Lebron James begins playing extremely well, and the court is destroyed as he plays [58].
Papa John’s Pizza Peyton Manning This commercial has a “Back to the Future” theme and it features Papa John and Peyton Manning. They get in a car and are transported to 1984 where an entire pie of pizza is only $0.30. The commercial ends with Papa John’s 30-year anniversary pizza deal [59].
Double Stuf Oreos Serena Williams Commercial features the Manning brothers and the Williams sisters facing off in a Double Stuf Oreos eating competition [60].
Powerade Chris Paul Commercial features Chris Paul advertising Powerade ION 4 [61].
Gatorade Sidney Crosby Commercial features Sidney Crosby scoring a point at a hockey game after drinking Gatorade [62].

NBA = National Basketball Association.